Project summary:
Nestled amongst the elite retail brands of Riyadh’s Park Mall, the largest shopping centre in Saudi Arabia’s capital city, this is another workspace interior design project for one of the global leaders and recognised brands in modern co-working and private office environments.

Concept summary:
Once again, under the strict design guidelines of the brand, the opportunity for creatively came mainly in the form of the composition and colour palette.

Given the geographical location of Riyadh, the composition represents an oasis in the desert, a mirage. Blue for fresh water, green for the cover and protection of the trees and shrubs, tan and camel for the sand and dunes, and the maroon and orange tones signify the heat of the unrelenting sun.

Client: IWG plc and MEDAD
Site: Riyadh Park Mall, Riyadh, Kingdom of Saudi Arabia
Sector: workspace
Scope: full phase interior design
Role: lead Interior Designer & Project Manager
Project status: completed
Publicity: LinkedIn - promo video

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